Welcome to Equity & General
Once you become a client of Equity & General you will have a team of two professionals you can talk to whenever you need advice on any aspect of personal financial planning.
The service you deserve
We use our knowledge and experience to set out a vision of your financial future and help you understand the significance of long term issues such as retirement and estate planning, rather than focusing only on short and medium term issues. We’ll reveal options that you may not have considered. We’ll identify, clarify and prioritise your financial objectives making sure we understand your attitude towards financial risk and reward. And we’ll always keep you informed of any changes that might positively or negatively affect your interests, helping you review your financial investments on a regular basis. Prompt and professional customer service is at the heart of all we do.
MANAGEMENT TEAM

Steven Bates
Director of Advisory

Lee Davies
Operations & Compliance Director

Colin Ellis
Director of Finance

Chris Deacon
Director of Governance & Risk

Paul Clarke
Brand & Marketing

Nikki Carolan
Financial Controller

Carlo De Stefano
Client Relationship Director

Mike Chan
Director of Mortgages
& Commercial Finance

Shaun Daykin
Director of Business Development - Altro

Steve Mahony
Director of Business Development - Altro
CLIENT RELATIONSHIP MANAGERS

Daniel Pedder
Client Relationship Manager
ADVISORY TEAM

Erdley Hand
Independent Financial Adviser

Barry Keane
Independent Financial Adviser

Sunny Bharj
Independent Financial Adviser

Tony Springer
Independent Financial Adviser

Richard Murdin
Independent Financial Adviser

Stuart Reynolds
Independent Financial Adviser

John Bland
Independent Financial
Adviser

Rob Ellis
Accountancy & Tax Adviser

Javier Valiente
Mortgage & Protection Advisor
ADMINISTRATORS

Justine Hughes
Paraplanner

Jane Moss
Senior Administrator

Louise Wright
Senior Administrator

Caroline Cooper
Mortgage Administrator

Gaia Marinaro
Administrator

Kelly Moreton
Administrator

Aaron Daykin
Administrator
Send us your enquiry and we'll call you right back

